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MANANGEMENT & CREATIVE SERVICES

marketing CONSULTING

On Brand Creative help businesses and organisations to develop and implement effective marketing strategies to achieve their goals. 

How do we do this? 

Conducting market research to identify customer needs and preferences, and trends in the industry.
Developing marketing plans and strategies that align with the business objectives and target audience.
Creating and executing campaigns that build brand awareness, generate leads and drive conversions.
Analyzing data and metrics to measure the success of marketing efforts, and making adjustments as needed.
Providing expert advice and guidance on marketing best practices, technologies, and emerging trends.
Collaborating with teams across departments to ensure marketing efforts are integrated into the overall business strategy.

We work closely with your businesses to identify opportunities for growth and provide the expertise necessary to achieve marketing success.

creative

On Brand specialises in visual development and branding strategies for businesses to help engage and interact with their targeted audience. Helping businesses promote their products or services through the use of various media, including print, digital, and social media.

On Brand Creative offer a range of services such as graphic design, web development, copywriting, video production, social media management, SEO (Search Engine Optimization), and PPC (Pay Per Click) advertising. We work closely with their clients to understand their unique needs and develop customized solutions that align with their goals, target audience, and budget. The ultimate goal is to help businesses achieve their marketing objectives by creating captivating and engaging visuals, messaging, and campaigns that resonate with target audiences.

The process of a creative audit involves analysing various aspects of the company’s Brand identity and output:

Logo Design: We design visually appealing logos that encapsulate the core of your business identity.
Brand Development: The goal of brand development is to establish a strong brand image that resonates with customers, builds trust, and inspires loyalty.
Graphic Design: We specialise in creating visual content that conveys your business message to evoke an emotion, ultimately influencing behavior or decision-making.
Media: Our design services cover all media platforms: Websites, Online marketing, Print, Socials, Signage, Packaging, Promotional, Posters, Brochures, Banners anything where you need creative assistance.
CLICK HERE TO SEE SOME OF OUR PROJECTS

WEBSITE DESIGN and DEVELOPMENT

Your website is the most important online touchpoint, it is an extension of your brand that defines your online presence. We design websites that deliver an easy to navigate online experience for the user, while reflecting your brand.

All web design projects are undertaken with the users in mind, mapping out an engaging click to contact journey. Our collaborative process involves you and your team to ensure your website reflects your business as well as catering to your audience. We help our clients build stronger relationships with their customers online

What we work on:

UI (User Interface)

Usability: The ease with which users can navigate and perform tasks
Visual Design: Create an engaging overall look, feel, and consistency of the UI
Interaction Design: Design with ease of the user mind - understanding how incoming visitors would interact with interface components such as buttons, links, and menus
Content: Produce a visually appealing and engaging website utilising beautiful design elements and well written content.
On Brand development and brand awareness strategies - ensuring all key company messaging is included through visual and keyword content structures.
SEO: Search engine compatibility - keyword content research, development and implementation to marry up incoming traffic flow. Analytical set ups to track engagement, website strengths and weaknesses.
On Brand development and brand awareness strategies - ensuring all key company messaging is included through visual and keyword content structures.
SEO: Search engine compatibility - keyword content research, development and implementation to marry up incoming traffic flow. Analytical set ups to track engagement, website strengths and weaknesses.

UX (User Experience)

UX is related to the user experience of a website, application, or digital product. Websites must create clean user flows, clear content structure, visually appealing design of the product to increase customer interaction. UX is about developing an easy to navigate user experience and ultimately increase user satisfaction and engagement. It can also help identify areas that need future improvements.

SEO DEVELOPMENT AND MANAGEMENT

SEO stands for Search Engine Optimization. It refers to the process of optimizing a website or online content to improve its visibility and ranking in search engine results pages (SERPs). The goal of SEO is to attract more organic traffic to a website by improving its position in search results for relevant search terms. Techniques used in SEO include keyword research, on-page optimization, backlinking, content creation, and technical website optimization.

How we work:

Keyword research: Identifying relevant keywords and phrases that users might enter in search engines when looking for a business, product, or service - On-page optimization: optimizing website content, meta tags, URLs, images, headings, internal links, etc. to make them more relevant and appealing to search engines
Technical optimization: Improving website speed, mobile-friendliness, crawlability, indexability, security, schema markup, etc. to make the site easier for search engines to access and understand
Content creation: Producing high-quality, original, informative, and engaging content that addresses user queries and provides value to the target audience
Link building: Getting other reputable and relevant websites to link to your site, which can improve authority, trust, and rankings
Analytics and monitoring: Using tools like Google Analytics and Search Console to track traffic, rankings, clicks, impressions, bounce rates, conversions, and other metrics, and analyzing the data to optimize future strategies.

SOCIAL MEDIA

Our Social media management process is to manage and optimising a brand’s social media presence, including their Facebook, Instagram, Twitter, LinkedIn, and other social media platforms. 

How we work:

Research and establish brand vison, target audiences and competition
Create Visual and relevant keyword content
Schedule and execute campaigns
Meet monthly with your business to establish forward planning on areas to market and promote.
Review your social analytics to determine engagement, traffic sources, user behavior, conversions, and bounce rates.

Social media management helps your business to build and maintain a strong online presence, establish relationships with customers, and promote your products or services.